Last week, we shared the story of how U.S. tariffs on Chinese solar products — ranging from 50% to 60% — disrupted the traditional supply chain that served our Central American and Caribbean markets. If you missed that post, we recommend reading it first to understand the full context of the changes we’re announcing today. 

Today, we’re excited to share our solution: My Energy is transitioning to a direct-to-customer and direct-to-installer model that eliminates the complications, delays, and extra costs of routing shipments through the United States. 

The Old Model: How We Used to Serve You 

For years, our logistics model looked like this: 

China → Miami Distribution Hub → Your Location 

This worked well when trade flowed freely and tariffs were minimal. Our Miami hub allowed us to: 

• Consolidate shipments for efficiency
• Handle customs clearance in one location
• Maintain inventory for quick regional distribution
• Provide a single point of contact for North American operations

But as we explained last week, this model became increasingly problematic as tariffs escalated. What was once a streamlined process became a bottleneck that added weeks to delivery times and thousands of dollars to project costs. 

The New Model: Direct Connection, Direct Benefits 

Starting immediately, My Energy is implementing a direct supply chain model: 

China → Directly to Your Country → Your Site 

This isn’t just a minor logistics adjustment — it’s a fundamental reimagining of how solar equipment should flow to our markets. Here’s why this change makes sense for everyone involved: 

1. Cost Savings That We Pass to You 

By bypassing U.S. tariffs entirely, we eliminate 50-60% in additional costs that would otherwise be passed on to customers. A solar installation that might have cost $20,000 with tariff-inflated equipment now maintains its original, competitive pricing. 

For commercial projects, these savings can amount to tens of thousands of dollars. For homeowners, it means solar remains the affordable, smart investment it was always meant to be. 

2. True Regional Independence 

Why should a solar project in Costa Rica be subject to trade policies between the U.S. and China? Why should a Caribbean installation wait for customs clearance in Miami? 

Our new model creates regional energy independence that starts with supply chain independence. Your clean energy project is no longer held hostage by political decisions made in distant capitals. 

3. Faster, More Predictable Delivery 

Without the complexity of U.S. customs, tariff classifications, and multi-stop shipping routes, our delivery times become faster and much more predictable. Instead of estimating “4-8 weeks plus potential customs delays,” we can now provide precise delivery windows. 

4. Direct Manufacturer Relationships 

Perhaps most importantly, this model strengthens our direct relationships with manufacturers like Canadian Solar, JinkoSolar, and other premium brands. This means: 

• Better technical support and warranty service
• Earlier access to new product innovations
• More competitive pricing through direct partnerships
• Faster resolution of any product issues

Our All-in-One Provider Status Just Got Stronger 

My Energy has always prided itself on being the #1 all-in-one provider in our regions. With this new model, that position becomes even stronger: 

• EP Cube Systems: Direct from manufacturer to your site
• Solar Panels: Premium brands without tariff markup
• Installation Support: Enhanced technical assistance for installers
• Micro-hydro Solutions: Streamlined delivery for water-powered projects
• Maintenance Services: Better parts availability and faster service

What This Means for Different Customer Types 

For Homeowners: 

• Lower total system costs
• Faster installation timelines
• Better warranty support
• More predictable project schedules

For Installers: 

• Direct technical support from manufacturers
• Improved inventory availability
• Better project margins with lower equipment costs
• Dedicated installer support team

For Commercial Projects: 

• Significant cost savings on large installations
• More predictable project budgets
• Faster deployment timelines
• Enhanced technical support for complex installations

Implementation Timeline 

We’re not making this transition overnight. Here’s how we’re rolling out the new model: 

Phase 1 (Current): New orders processed through direct channels Phase 2 (Next 30 days): Transition existing Miami inventory Phase 3 (Next 60 days): Launch of dedicated regional distribution hubs Phase 4 (Next 90 days): Full optimization of direct delivery network 

Throughout this transition, our customer service and technical support teams remain fully available to ensure smooth project completion. 

A Message to Our Existing Customers 

If your project was affected by the recent delays, we want to make this right. Our customer service team is reaching out individually to provide updated timelines based on our new direct delivery model. In many cases, projects that were delayed by tariff complications will actually be completed faster under our new system. 

We’re also implementing enhanced communication protocols, so you’ll receive regular updates on your project status throughout the process. 

Why This Makes My Energy Your Best Choice 

Other companies in our market are still figuring out how to navigate the new tariff landscape. Some are: 

• Adding tariff costs to customer prices
• Accepting longer delivery times as the “new normal”
• Reducing service levels to maintain margins
• Limiting product offerings due to cost pressures

My Energy is taking the opposite approach. We’re using this challenge as an opportunity to build a stronger, more customer-focused service model that will benefit you not just today, but for years to come. 

Looking Ahead: Regional Hubs Coming Soon 

While our direct model solves the immediate challenges, we’re not stopping there. In the coming months, we’ll be announcing two new regional distribution hubs — one serving the Caribbean and one serving Central America — that will further enhance our service capabilities. 

These hubs will provide: 

• Local inventory for faster fulfillment
• Regional technical support teams
• Enhanced warranty and service capabilities
• Emergency replacement part availability

The Future of Solar is Direct 

The solar industry is evolving, and companies that adapt quickly will thrive while others struggle with outdated models. My Energy is proud to be leading this evolution in our markets. 

Our direct model isn’t just about avoiding tariffs — it’s about creating a more efficient, customer-focused, and regionally appropriate way to deliver clean energy solutions. It’s about recognizing that Central America and the Caribbean deserve supply chains designed specifically for their needs, not adapted from North American models. 

Next week, we’ll detail exactly how our new delivery experience will work for you — including faster timelines, better tracking, and enhanced support services. 

Ready to experience the benefits of our direct model? Contact us today for a consultation on your solar project. Whether you’re a homeowner, business owner, or installer, we’re excited to show you how our new approach delivers better value and service. 

My Energy: Powering Central America and the Caribbean with premium solar solutions since 2010. Experience the difference of direct, reliable, customer-focused service.